Ruth's Blog

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I remember quite clearly, that moment when I saw a post on Facebook about the Runner's World Run Streak while I was contemplating the icy cold morning I was about to launch myself into in order to get to the gym for my 6am personal training session. 'That looks interesting', I thought, as I yanked on my leggings, mumbled something about early morning training sessions, and joined the Facebook group thinking I'd check it out later that day.
Little did I know, that decision I made on an icy cold morning in November 2017 was about to challenge me in more ways than I was ever expecting in the coming 40 days!

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Something I come across time and again with businesses I encounter is a real lack of strategy when it comes to their marketing efforts. I myself am just as guilty - I wrote a simple strategy and had everything laid out in a rough sketch, but never bothered to refer back to it!

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In the last few months I've had several people comment on how well I look, and how different that is to where I was even a year ago.
I'm probably physically and mentally the most well I've been in about a decade, but it's really easy to forget just how much work has gone into getting to this point, and how much work goes in to maintaining it.

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This weekend I had the great pleasure of attending my first BrightonSEO event - a twice-yearly gathering of the great and the good (and definitely the geeky) from the SEO and digital marketing world.
I attend quite a lot of conferences within the Joomla community, but it's not often that I head to a conference in a venue I've never visited, with a community I've not really engaged with before. Needless to say, being a wheelchair user going into unfamiliar territory by myself can be a little daunting!

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Exhibiting at an exhibition or conference for the first time can be quite a daunting prospect - especially if you're a new start-up business or presenting a concept for the first time. You'll probably be bouncing between exhilaration and exhaustion for most of the day, but hopefully these top tips will ensure you make it through to the end of the event!

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Picture the scene .. just about to leave work, quickly checking something on a client's Majestic report, when suddenly I discovered Majestic had launched a whole new element of fun on what is usually, let's face it, a pretty nerdy platform where SEO folk crunch some serious numbers about how well a website is performing or what problems there might be with links coming into or going out from a website.